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MAS clinches Skytrax awards

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It is a double celebration for Malaysia Airlines as it was awarded the “5-Star airline" for the 5th consecutive year and the “World’s Best Cabin Staff” for the 7th time by Skytrax, a UK based organisation, with 20 years experience in airline research.

Malaysia Airlines has been accredited as a 5-Star airline by Skytrax since 2005. Its cabin crew has won the “World’s Best Cabin Staff" award for 2001-2004, 2007, 2009-2010 – the most for any airline.

Malaysia Airlines’ managing director and chief executive officer Tengku Datuk Azmil Zahruddin said, “This is great news, particularly in today’s tough environment where all employees have been working very hard to deliver products and services that matter to the customer. What matters to them, matters to

"This recognition will spur us to intensify our efforts to improve our products and services. Our cabin crew has done a stellar job, and they have continuously held the MAS & Malaysian flag high in the highly competitive aviation industry. They epitomized the best of Malaysian Hospitality.”

Azmil also said the airline will be rolling out new services such as flight services from buying, boarding and disembarkation on mobile and enhanced online redemption of Enrich points.

“We will also be taking delivery of the new 737-800 Boeing Sky Interior by the end of 2010. Customers will enjoy better ambience, higher ceilings, mood lighting, Inflight Entertainment on every business and economy class seats which
offers audio and video on demand, and latest generation light weight seats. Mobile connectivity services will be offered in the future”.

Skytrax CEO, Edward Plaisted said, "In awarding the 5-Star airline ranking to Malaysia Airlines for 2009/2010, we are recognising the consistent front-line performance of the airline during recent tough times for the industry.

"The 5-Star Airline status is awarded only to airlines achieving the very highest quality performance, and this top tier award for Malaysia Airlines pays respect to their ability to deliver the right combination of product and service. They are clearly focussing very carefully on not just meeting, but
surpassing their customer's expectations".

Malaysia Airlines was also recently voted as “Asia’s Leading Airline” by over 180,000 industry professionals in a global poll conducted by the World Travel Awards.

Other recognitions received this year include Airline of The Year by Malaysia Airport Holding Bhd, 3rd in Top Performing Company by Aviation Week, No. 8th in Top Airlines Worldwide Category by Smart Travel Asia and the Top 10 airlines in the first Global Local Monitor on airline websites.

The 5-Star ranking certification is applied and reviewed annually by Skytrax, following the detailed audit analysis of each airline's product & service quality levels.

The “World’s Best Cabin Staff” survey was gathered using a range of input sources such as online customer survey, business research group and customer telephone interviews.

-- Bernama

Sources: http://www.btimes.com.my/Current_News/BTIMES/articles/20091122192329
Copied at 23 November 2009

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